Apple shouldn’t be providing specific guidance for Q1 2021 attributable to uncertainty surrounding the COVID-19 pandemic. Nonetheless, Apple CFO Luca Maestri did present some broad expectations throughout a name with buyers this afternoon.
Maestri emphasised that Apple’s expectations for the fiscal first quarter of 2021 are based mostly on the belief that the COVID-19 impression on its enterprise shall be related in November and December to what it has been thus far in October.
With that in thoughts, Maestri mentioned that Apple expects iPhone income to develop throughout Q1 2021 in comparison with the year-ago quarter. Apple expects “all different merchandise to develop double digits in combination” in addition to double digit progress in Providers.
For comparability’s sake, Apple reported record vacation earnings of $91.8 billion in income and revenue of $22.2 billion in Q1 2020. Right here is how Apple’s per-product class income broke down final yr:
- $55.96 billion: iPhone
- $12.72 billion: Providers
- $7.16 billion: Mac
- $10.01 billion: Wearables, Dwelling, and Equipment
- $5.98 billion: iPad
One factor that Maestri additionally identified is that the later iPhone 12 launch than typical additionally impacts Q1 2021 earnings. The iPhone 12 and iPhone 12 Professional launched 4 weeks into the quarter, whereas the iPhone 12 mini and iPhone 12 Professional Max will launch seven weeks into the quarter.
On the flip aspect, Tim Cook dinner emphasised that the preliminary knowledge factors on iPhone 12 and iPhone 12 Professional point out that the lineup is off to a “nice begin.”
For the primary time ever, we’ve launched 4 iPhones, and there’s an iPhone for everybody there. It’s the strongest iPhone lineup we’ve ever had by far. I take a look at the preliminary knowledge factors that we’ve bought on iPhone 12 and iPhone 12 Professional, we’re off to an awesome begin.
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