Xiaomi adopts Amazon Fire TV for new UK lineup

Right this moment Xiaomi introduced its very first set of Amazon Fireplace TV good TVs, with a trio of choices hitting the market. It’s now the second Google associate for Android TV OS to undertake the Fireplace TV platform in underneath a month.

Xiaomi launches first Fireplace TV fashions

Xiaomi at the moment introduced its new Fireplace TV lineup, the “F2” sequence which is on the market solely in the UK.

This new lineup of televisions is on the inexpensive finish of the spectrum, with choices at 43, 50, and 55 inches. All three assist 4K, HDR10, and even HDMI 2.1. You’ll discover a “frameless” design right here with 4 HDMI ports even on the smallest mannequin and a 60Hz refresh charge throughout the board. These absolutely gained’t blow anybody away, however they get the job accomplished.

The massive story is that these are Xiaomi’s first televisions with Amazon Fireplace TV onboard. The model has historically offered Android TV fashions globally, together with within the UK, and this is step one into one other working system. Amazon Fireplace TV remains to be Android-based, although, simply with a radically totally different UI and a reliance on Amazon’s Appstore and providers relatively than Google’s.

Xiaomi’s Fireplace TV lineup begins at £339.

Android TV companions have historically not been allowed to make use of Fireplace TV

This variation is notable, as Google has, up to now, reportedly blocked its Android TV companions from utilizing Amazon Fireplace TV. This wasn’t a lot a focused motion because it was an impact of Google’s Android contract with companions. For an Android associate to have entry to the Google Play Retailer and different Google providers, they must undertake an settlement that, amongst different issues, blocks that firm from utilizing a “forked” model of Android – one which has been modified to the purpose the place it lacks Google providers and is basically unrecognizable.

Earlier this month, Hisense was our first trace that Google had, in some type, loosened its grip on Android TV OS companions and allowed them to supply Fireplace TV fashions alongside Android TV OS and Roku. It’s absolutely no coincidence that Xiaomi is launching its first batch of Fireplace TV fashions simply weeks after Hisense, and simply serves to verify our suspicions.

9to5Google’s Take

Whereas Hisense began this path, Xiaomi becoming a member of the membership is particularly dangerous information for Google. The Android TV platform has a powerful foothold in worldwide markets, particularly Asia, and Xiaomi is likely one of the greatest manufacturers in these areas. The corporate’s Fireplace TV lineup is just within the UK proper now, however there’s no motive to not anticipate the identical growth in Asia. When that point comes, it actually has an opportunity to harm Google in the long term – and with horrible timing.

Xiaomi has but to formally undertake Google TV over Android TV, and whereas we anticipate that partnership to proceed, this actually raises some questions.

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